Buildtelligence has the best leadership team and Search Engine Optimization Experts EVER assembled in the Search Engine Optimization Industry.  This Leadership Team is what makes Buildtelligence the company it is today.



Ken Knorr


Place of Birth:   Florida (Second Generation)

Hobbies, Interests:   Blogging, Coaching (Soccer, Football, Basketball), Trying to stay standing during Class 5 Richter scale events during Brian’s tether ball games.

Interesting Personal Facts:   Adopted at Six Weeks of age.

Brief Biography:   Born and Raised in Central Florida, Attended Military School (Florida Academy) during middle school, Married my High school sweetheart. I have 2 Kids, 3 Dogs, 2 Cats, 7 Birds, and Countless Fish.  I’ve been in the IT industry for a VERY long time.  Sales Side, Tech side, Late night side…  In my career I’ve had titles like:  Computer Dood, IT Manager, Director of IT, Director of Communications, and Vice President of Operations.  This is the 3rd technology company that I have been a principal in, one of the former included two team members below, and the other included one of the team members below.  So here at Buildtelligence we have collected some of the best people I have ever worked with over the years. 

Certifications: I am certifiable :), MCT, MCP, MCSE, Google Adwords

Career Goals:   Build a great company, provide great incomes to great people, help the community.

Favorite Quote:  "Leadership is Action not position"

Favorite Food:  "Currently: Anything but Carbs  Previously: Anything with Carbs"

Favorite Thing about Working At Buildtelligence:   The best people, a great atmosphere, laughing every day.

Something you would be surprised to know about me: "It wouldn’t be a surprise if I told you"


Tina Knorr
Chief Financial Officer

Nickname: "Boss"

Place of Birth: Florida, perhaps you have heard of it?

Hobbies: Child wrangling, intramural marathon hopscotch, husband tolerating

Interesting Personal Facts: Has been acknowledged to be a saint by at least 3 different religious leaders for her hobby of husband tolerance.

Brief Biography: Wed high school sweetheart and still married to him with 2 great kids ages 17 and 14. 

Career Goals:  Get the receipts for the companies expenditures before they show up on the bank accounts.

Favorite Quote: "I need a receipt for that"

Favorite Food: Anything Swanson brings premade.

Favorite Thing About Working at Buildtelligence:
 Working with my husband in a great environment.

Something you Would be surprised to know about me: I didn’t write any of this and Brian Rider made it all up.

David Couch
Sales and Marketing


Nickname:  “Captain Ahab”

Place of Birth: Camp Lejeune, NC – Hoorah

Hobbies, Interests: Hang gliding, scuba diving, wake boarding, mountain climbing, Sky Diving or any other thing that defines extreme sports!!!

Interesting Personal Facts: Speaking Cantonese – Chinese as a second language

Brief Biography: My Technology career started in 1985 in the US Navy. I held a Top-Secret clearance and was responsible for governmental technology related information. After my 4 year term I was in a language training program and learned to speak Chinese. In 1994 I moved into Telephony technology just when the merge of voice and data began. I grew from all sides of technical responsibilities to finally ending up in sales and consulting in 1996. I worked a number of years in sales as a Regional Manager. In early 2001 I was a consultant for one of the largest consulting firms in the banking industry. I consulted for several large banks on the development and implementation of Voice Over IP (VIOP). In the final stages of my career thus far I sold and consulted for SAP Enterprise Software on Data Archiving. I am a Goal-oriented professional with high degree of business and technology acumen. Superb analytical ability, and specialize in developing complex solutions to address a wide variety of business within Search Engine Optimization issues. I am an Experienced Executive who consistently ranks in the top 5% of his peers.

Career Goals: Be the first to drive the company Yacht to the islands. 

Favorite Quote: No whale is too big!!!!!

Favorite Food: Many

Favorite Thing About Working At Buildtelligence: Team Environment. Team Can Do Attitude. Team Jokesters. Team Smart Asses!!!

Something you would be surprised to know about me: I sing very well.


Mark Brent Gray
Customer Services

Place of Birth: Cleveland Memorial Hospital, Cleveland, Ohio – The Mistake By the Lake!

Hobbies: Auto Racing-Driving and Spectating; Art; Scale Model Building; Scale Model Car Collecting; Music; Electronic Gaming; Internet

Interesting Personal Facts: Top Art Student in my High School, Finished Second Overall in the First 24 hour Endurance Kart Race in the USA, Coached 7 Winning Seasons in the Pop Warner Football Program – Go Rams!

Brief Biography: Born in Cleveland, Ohio but raised in Sebring, Florida (Yes, I am a Florida Cracker); Attended Tampa Technical Institute where I gained my degree in the Graphic Arts; Spent several years utilizing my skills in a multi-faceted Graphic Arts Studio in Tampa; Moved to Orlando in 1982 where I spent 20 years in the Contract Furniture Industry as a space planner, specifier and salesperson producing sales for the top dealerships for Haworth, Steelcase, Herman Miller, etc and specializing in Government Contract writing and administration…In 2002 I moved into retail management for a large retail grocer managing several departments while maintaing a 1, 2 or 3 position for profit (OR) within the division. In 2007 I joined Ken here at Buildtelligence to handle many of the day to day administrative tasks, SEO Analyzation and implementation processes, PPC Account Management and Customer Service Related Issues.  This is a challenging and exciting business and I’m glad to apart of it.

Career Goals: To continue to learn and master the intricacies of Internet Marketing and to assist Ken in building a lasting legacy for our fellow co-workers and their families.

Favorite Quote: "Luck is when Opportunity meets Preparation"

Favorite Food: Steak

Favorite Thing About Working at Buildtelligence: Being part of the fast paced, ever evolving world of the Internet and to have knowledgeable co-workers to share and explore new ways of solving problems and providing answers for our clients.

Something you Would be surprised to know about me: To put myself through Art School I worked as a Hair Model and was on TV


 Brian J. Rider
Design and Development

Nickname:  “Budjer”

Place of Birth:   Benton, Illinois

Hobbies, Interests:   Medieval Recreation, Table Top Role Playing, Competitive Cross Country Coed Tether ball

Interesting Personal Facts:   Related to Johann Carl Friedrich Gauss… but I abhor doing Gaussian matrices.

Brief Biography:   Born in a small coal farming area of Southern Illinois. 
1981 –
I received my first computer the Christmas before I turned 5 (TRS-80 Model I).  I have been working with computers ever since.
1984 – Took LOGO training on Apple IIe computers.
1985 – Avidly worked with my grandfather’s Apple IIc on any program available.
1988 – Launched m
y first bulletin board on dual floppy drive high speed 10mhz XT with a 1200baud modem.  
1993 – Started supporting Internet connectivity on Macintosh’s alongside doing newspaper layout for my High School.  
1995 – Began Lake Sumter Community College’s first graphic website.  I both attended school as well as worked as a desktop publisher at LSCC. 
1997 – Hired by Lake County Sheriff’s Office where I began as a technician and became the primary programmer and web developer, I remained there for 9 years programming in ASP and FORGE and interacting with multiple SQL compliant databases. 
2006 – A job opportunity to work for a local home builder with a team of very respected programmers came my way.  I left government employment to develop a application for builders to manage building schedules from wireless laptops without guaranteed connections and clean up many mission critical Crystal Reports. 
2007 – The building industry began heavily cutting its workforce,  at the same time, a prior boss and coworker asked me to come on board at Buildtelligence.  I have been with Buildtelligence first as a Web Developer and then moving into the management staff as the Director of Design and Development. 

Career Goals:   To continue to grow in applied technical education along with certification and to be wealthy enough to eccentric, and no longer just weird.

Favorite Quote:  "Let me be honest with you…"

Favorite Food:  "7 Courses of Beef!!! awe.. who am I kidding, most things edible and some that are not…"

Favorite Thing about Working At Buildtelligence:   Working with Intelligent people and producing products to help intelligent businesses grow.

Something you would be surprised to know about me:   Not sure since I usually divulge entirely too much information to folks normally.



Ty Roden
Search Engine Marketing

Nickname: "Brother Hesitya"

Place of Birth: Boca Raton, FL

Hobbies: Scuba Diving, Table Top Roleplaying, Programming, Repairing Console Game Systems, Losing Track of Time

Interesting Personal Facts: When working on a project I can stay awake for days at a time.  When working on something uninteresting, I can be awake for minutes at a time.  Can grow a beard in under 90 seconds flat.

Brief Biography: Born in Boca to my mother.  Whom is cooler than I am.  Push mowed lawns for my first computer before I had a car.   Had a beard before I had a car.  I have been working with computers since the early 80s, of which many years which have been my career.  I have worked in Law Enforcement as the Director of IT for 13 years before moving to a nationally ranked home builder where I remained for just at 3 years before joining the team at Buildtelligence.

Career Goals: At some point I would like to see that page that says "You have reached the end of the Internet." 

Favorite Quote: "Hold on, let me explain further"

Favorite Food: Yes please.

Favorite Thing About Working at Buildtelligence: Working with people whom truly have their clients best interests in mind every day when they come to work. 

Something you Would be surprised to know about me: I was a stunt double for Chris Farley in Beverley Hill’s Ninja.