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  • Nintendo Launches Super Smash Bros Charm Offensive

    Nintendo on Friday released what is expected to be its biggest title for the upcoming holiday season, and it also made a play in the collectible toy market with a line of interactive figurines. Since the release of its Wii U console, the company has found itself in much the same position as its signature characters -- an underdog fighting for survival against much bigger rivals.

  • The Intangibles: 5 Things That Aren't on the CRM Data Sheets

    CRM has been around for a long time now -- more than 25 years. Amazingly, many businesses, including large businesses with revenue in excess of US$100 million, still operate without it. That's amazing, because to many business leaders, CRM has become table stakes when it comes to creating a software infrastructure. Within CRM, many of the features have become table stakes, too.

  • Google Dips a Toe in Ad-Free Waters

    Google on Friday unveiled Contributor, an experimental service that lets users make a donation to support the websites they visit instead of viewing ads. Currently available only by invitation, Contributor begins by asking users to set a monthly contribution amount between $1 and $3. Then, when they visit a participating website, part of their contribution goes to the creators of that site.

  • Firefox Sheds Google for Yahoo

    Mozilla on Wednesday announced that Yahoo would replace Google as its global default search option, in a move that has set the tech media abuzz. Pointing out that Google has been the Firefox global search default since 2004, Mozilla painted the move as seizing the opportunity to review its competitive strategy and explore its options when the agreement came up for renewal this year.

  • Is Your Mobile Campaign Working?

    More and more marketers are eager to engage with consumers on the devices they use for just about everything these days -- from connecting with friends and colleagues to consuming and creating content, playing games and, of course, shopping. But are the billions of dollars now being invested in mobile advertising paying off? Brands need to understand which marketing approaches work best.

  • BitTorrent Sync Goes Pro

    BitTorrent on Wednesday announced new plans for its Sync service, including a premium subscription option, along with other new paid products. Sync, which was released in beta in July, is billed as a cloud-free file-sharing solution. Currently in version 1.4, Sync soon will graduate to version 2.0, with both an improved free version and a Pro version offered by subscription for $39.99 per year.

  • SMS: It's Not Just for Marketing Any More

    There appears to be a new trend emerging in the enterprise mobile engagement space, according to OpenMarket. Increasingly, its enterprise customers are adapting its platform to use SMS in new ways, said Tim Fujita Yuhas, the company's director of product management. Sometimes those uses are obvious CRM plays; sometimes they fall more under the rubric of Internet of Things.

  • Nokia's Surprising 2nd Shot at the Wireless Game

    Many thought after Nokia sold its wireless phone business to Microsoft earlier this year, the company simply would fade away from the space. However, all of a sudden it's starting to look like Nokia is coming back. It just took the first step back into the wireless and tablet market with its new Google Android tablet. It appears Nokia is getting ready to re-enter the smartphone space in 2016.

  • Vendors Sow Seeds for Next Big Federal IT Thing: Convergence

    Information technology vendors have spotted the next big thing for serving the U.S. government market. The only questions are 1) whether federal agencies themselves have seen the same thing; and 2) if so, whether they are prepared to jump into yet another new procurement process. What the vendors have in mind is akin to the turnkey process used in the construction industry.

  • Platform Native

    The idea of an omnipotent software platform and the evolution of customer science go hand in hand. Customer science is the upshot of my idea that we're in the process of converting from random acts of CRM in the front office to a more structured, efficient and predictable approach to conducting front-office business. Platforms make customer science possible.

 

 

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